
Ford’s new action sports campaign, Octane Academy, is fueling up to launch as Ford and FUEL TV announce the production of a new television series – Octane Academy – chronicling the adrenaline-pumping challenges of the camps for millions of fans at home.
The Main Points
- Ford and FUEL TV announce the collaboration to launch the channel’s first-ever motorsports television series with Octane Academy – a 13-episode original television series bringing the adrenaline-pumping entertainment of the camps to the living rooms of millions of fans in 2012.
- Ford’s Octane Academy has generated record-breaking interest from fans, becoming the most applied-to Ford program to date with more than 6,000 applications – surpassing the popular Fiesta Movement program.
- Octane Academy, Ford’s first-ever action sports campaign aimed at Millennial enthusiasts, pairs fans with their favorite Ford action sports drivers – Ken Block, Brian Deegan, Tanner Foust and Vaughn Gittin Jr. – for ultimate action motorsports camps.
The Octane Academy series, FUEL TV’s first-ever motorsports show, will follow driving contestants of Octane Academy as they tackle the grueling challenges of the four action sports camps. This 13-episode series will feature three episodes for each of the camps and will begin airing in early 2012 on FUEL TV.









